Frito-Lay invests $150,000 to support 360 participants, building on 2022 program success
PLANO, Texas, Oct. 5, 2023 /PRNewswire/ -- In honor of Hispanic Heritage Month, Frito-Lay today announced its continued partnership with LULAC National Educational Service Centers, Inc. (LNESC) for a second year. Partnering with LNESC and its Pathways to Uplift and Empower through Novel Technology and Education Services (P.U.E.N.T.E.S.) program, the initiative bridges the language translation and technology digital divide to empower Hispanic families to develop digital literacy skills. In 2023, Frito-Lay will support the digital literacy program in six U.S. markets and will create learning environments for parents and children in need.
"Frito-Lay remains committed to supporting our Hispanic communities by providing the resources necessary to thrive in an increasingly digital world," said Wilson Alarcon, Frito-Lay senior manager and President of Adelante Employee Resource Group for Frito-Lay. "Our commitment to ensuring equal opportunities for all is unwavering, and we're proud to continue this program in the communities we call home."
Building on 2022 Success
In the partnership's inaugural year, Frito-Lay's investment ...