Latin music revenue in the U.S. hit a new high in 2023, reaching $1.4 billion, marking a significant 16% growth from the previous year.
The Recording Industry Association of America (RIAA) reported Latin music’s market share in the overall U.S. music market also climbed to 7.9%, a new peak, Variety reported.
In dialogue with the magazine, RIAA’s Rafael Fernandez Jr. attributed this surge to the genre’s increasing popularity among a new generation of stars and the widespread availability of streaming platforms.
“Latin music has exploded in the U.S. over the last decade as a new generation of stars boosts the genre ...