Electric vehicle company Tesla Inc (NASDAQ: TSLA) has dominated the market in many places around the world, including the U.S.
A new survey revealed how likely Tesla owners were to stick with the brand when they move on from their old car and what companies they would shift to if they decided to pivot from Tesla.
What Happened: The Model Y vehicle from Tesla has become one of the bestselling vehicles in the world. Tesla continued to increase production and saw strong sales figures each quarter.
Tesla is well-known for its strong loyal fans and customers, a move that helped the company thrive without using traditional advertising methods its automaker rivals use.
Instead, Tesla relied on strong customer loyalty and word-of-mouth advertising.
For these efforts, Tesla won several loyalty awards from S&P Global Mobility in 2022, including the Overall Loyalty to Make.
A new survey from S&P Global highlighted what Tesla owners do when they decide to replace their current vehicle.
According to the survey, 59.9% of Tesla Model S owners buy another Tesla vehicle. Tesla Model 3 owners are even more likely to remain a Tesla customer with 72.8% buying another vehicle ...